AluaSoul Costa Adeje opened today in Tenerife, expanding Hyatt’s brand presence in the Canary Islands.

“The debut of AluaSoul Costa Adeje strengthens Hyatt’s brand presence in the region, to meet the growing demands of travelers,” said Manuel Melenchón, managing director of South Region EAME at Hyatt. “Offering multiple accommodation options tailored to guest and member preferences, the new hotel provides a flexible experience in Europe, perfectly complementing the destination’s blend of relaxation, adventure and entertainment.”

Part of the Alua Hotels & Resorts brand within Hyatt’s Inclusive Collection portfolio, the 226-key all-inclusive resort is located in Costa Adeje on the southern coast of Tenerife. Situated on a seafront promenade near beaches, shopping centers, bars and restaurants, it offers easy access to local attractions such as Puerto Colón Marina, La Pinta Beach, Teide National Park, Drago Park, and Los Gigantes Cliffs.

Newly-renovated, most of its guestrooms have private balconies or terraces delivering ocean views. All rooms are spacious, and feature a nature-inspired earthy color palette, contemporary furniture, wooden floors, and pops of warm color. Other in-room amenities include WiFi and walk-in rain showers.

My Favorite Club offers upgraded accommodations and amenities, including the Two-Bedroom Suite Ocean View, which features two bedrooms and two bathrooms alongside a living area and views of Costa Adeje. Other exclusive My Favorite Club services include early check-in and checkout, a reserved area within the Terra restaurant, a rooftop sun terrace, Bali beds with ocean views, and access to the My Favorite Club lounge, offering snacks, drinks, and communal spaces throughout the day.

To meet the food and beverage needs of guests, AluaSoul Costa Adeje features two restaurants – an a la carte and a buffet-style option, both serving local and international cuisine – as well as a poolside snack-bar and two bars offering domestic and international spirits.

The resort also offers a newly refurbished outdoor pool; an on-site spa with a variety of facilities (jacuzzi, saunas, steam room, sensation shower, etc.); and three well-equipped meeting rooms that accommodate up to 300 people.

The opening of AluaSoul Costa Adeje enhances Hyatt’s growing brand footprint in the EAME region, following recent openings including Dreams Madeira Resort, Spa & Marina, all Berlin East Side, Grand Hyatt Barcelona, and Hyatt Centric Cairo West. Hyatt’s brand expansion is expected to continue throughout 2024 and 2025 with planned openings including Andaz Doha, Thompson Rome, and Thompson Seville.