The Hoxton, Oslo, the brand’s first hotel in the Nordic region, is set to open in 2027.

Lifestyle and leisure hospitality company Ennismore, together with AB Invest and Møller Eiendom, announced the milestone signing on Tuesday. The hotel is also Ennismore’s first property in Norway.

Ennismore’s in-house interior design studio, AIME Studios, will bring the brand’s signature style to the property, beginning with an open-planned lobby space.

The Hoxton, Oslo, will feature 144 rooms; The Apartment, a 1,830-square-foot meeting and event space set around an open pantry kitchen; and three unique food and beverage outlets including an all-day dining destination, a restaurant, and a cocktail bar, all curated by Ennismore’s F&B concept studio, Carte Blanched.

Situated by city’s government quarter, The Hoxton, Oslo is part of a new project to revitalize the city center. A key intersection between the east and west of the city, expansion to The Government Park will connect the city, turning the area into a green, car-free neighborhood. Across the street, Møller Eiendom is revitalizing the historic public library building into Deich, House of Photography, a cultural hub with museum, restaurants and bars, which is also expected to open in 2027.

The Hoxton, Oslo will be a block from the city’s main street, Karl Johans Gate, and a five-minute walk from its restaurant and nightlife area.

“We are thrilled to be the first international lifestyle hospitality brand in Oslo,” said Sharan Pasricha, founder and co-CEO, Ennismore. “The Hoxton takes pride in being located in vibrant, up-and-coming neighborhoods, and we are honored to partner with AB Invest and Møller Eiendom to welcome locals and guests to Oslo’s revitalized government district.”

Anders Buchardt from AB Invest, said, “In recent years, we’ve witnessed a shift among Norwegians, as they bring home the hotel habits acquired during their travels abroad. They are looking for great food, a unique atmosphere, and a memorable experience. As the Norwegian hotel market evolves, we eagerly embraced the opportunity to introduce Hoxton to Norway. We firmly believe that this trend will further enhance Oslo’s appeal as a premier hotel destination, catering to both international guests and locals.”

Andreas Jul Røsjø, CEO, Møller Eiendom, said, “The Hoxton has built an international brand of lifestyle neighborhood hotel, and that is precisely what we need when revitalizing the Hammersborg neighborhood. The hotel will be a place to hang out for both locals popping in for a drink after work and for guests staying at the hotel or in the surrounding area.”