Accor has announced that The Rimrock Resort Hotel in Banff will be the first property in North America to join its new luxury collection brand, Emblems Collection.
Owned by Oxford Properties Group and a capital partner, the resort will undergo a transformative renovation beginning in October 2025 before reopening in summer 2026.
“We don’t just open hotels. We craft tomorrow’s legacy. Rimrock Banff, Emblems Collection will be more than a luxurious retreat; it will be a place where the beauty of nature and the sophistication of Emblems come together to offer an unparalleled experience,” says Maud Bailly, CEO of Sofitel Legend, Sofitel, MGallery and Emblems. “As the first Emblems property in North America, it represents our vision for the brand: distinctive, intimate, and deeply connected to its surroundings. We are proud to bring this vision to life in collaboration with Oxford Properties Group, a trusted partner whose deep experience and commitment to excellence are instrumental in shaping this next chapter for luxury hospitality in Canada.”
The hotel is located high above the Bow Valley in Alberta, Canada. The site has welcomed visitors since the early 1880s, with the current resort opening in 1993. It is minutes from the downtown Banff, one of the leading resort town’s in the Canadian Rockies, and near the Banff Gondola and historic Upper Hot Springs.
Studio Collective will helm the redesign of Rimrock Banff, Emblems Collection. New elements planned for the property include:
- Mountainside infinity pool with panoramic views of the Bow Valley
- Vitality pools
- Ice immersion bathing
- Saunas
- Meditation rooms
- Movement studios
- Expedition center
“Rimrock Banff, Emblems Collection has represented a place of relaxation, adventure, and luxury for travelers and local residents alike for generations. Alongside our longtime partners at Accor, we’re proud to be reinvesting in this landmark destination and reimagining it as a new expression of quiet mountain luxury as the first ever Emblems Collection property in North America,” says Tyler MacDonald, senior vice-president and Head of Hotels at Oxford Properties Group. “Through this visionary redevelopment, Oxford will build on Rimrock’s storied legacy by delivering a timeless and elevated hospitality experience that helps drive tourism to the Canadian Rockies while maintaining its historic identity.”