Canada one of world’s fastest-growing wellness economies

i By March 26, 2025 No Comments

New data released this week by the Global Wellness Institute (GWI) shows that Canada is among the top ten fastest-growing wellness economies in the world.

According to the 2025 Global Wellness Economy: Canada report, which is available for download on GWI’s Geography of Wellness platform thanks to a continued partnership with Blueprint Global, the size of Canada’s wellness economy in 2023 ($143.8 billion) exceeds its pre-pandemic level in 2019 by 33 percent.

The report also shows that Canada has numerous sectors that rank among the top ten globally, including:

  • $11.5 billion on mental wellness (#3);
  • $1.9 billion on workplace wellness (#6);
  • $19.5 billion on public health, prevention & personalized medicine (#6);
  • $13.3 billion on wellness real estate (#8);
  • $24.5 billion on physical activity (#8);
  • $11.6 billion on traditional and complementary medicine (#8);
  • and $25.8 billion on healthy eating (#9).

GWI explains in the report: “Canada’s vast natural beauty, surrounded by the Pacific, Atlantic and Arctic Oceans, offers Canadians diverse wellness opportunities. From national parks and hot springs to mountains and lakes, entrepreneurs and innovators contribute to a broad wellness ecosystem, presenting unique activities and experiences with a strong commitment to environmental sustainability. It’s easy to live in a country that values wellness principles as core to living a long and healthy lifestyle. This integration includes nature-centric designs that emphasize green spaces, accessibility, and community wellbeing, fostering holistic living environments. Canada’s multicultural environment is enhanced by the diversity of every community and the wellness traditions they embrace.”

“We are thrilled to continue our partnership with Blueprint Global to showcase Canada’s unique wellness landscape,” said Susie Ellis, GWI’s chair & CEO. “With its focus on wellness for many of its luxury residential projects, Blueprint Global is an ideal partner to help make this important data available, providing a comprehensive understanding of how wellness businesses and activities contribute to the Canadian economy.”

“The Global Wellness Institute’s Geography of Wellness program serves to educate the Canadian market as to the crucial importance of the wellness economy to Canada and how competitive we are worldwide,” said Robin Conners, CEO of Westwood 360 International Inc., Blueprint Global’s parent company. “The Canadian wellness ecosystem is growing rapidly and is incredibly diverse; from tech to traditional, Canadians value wellness-based innovation, and the data provided in the Geography of Wellness report helps us all better understand Canada’s unique wellness landscape.”