PCMA is calling on the business events industry to help those affected by the bushfires in Australia and earthquakes in Puerto Rico.

Sherrif Karamat, CEO, PCMA, announced yesterday a pan-industry initiative to raise $250,000 USD. And, channelling the advice of Convening Leaders 2020 keynote Simon Sinek to “take better care of each other,” he also announced that PCMA and the PCMA Foundation would kick-start the initiative with a donation of $50,000 USD.

“Doing good for people and communities in crisis is doing good for all of us,” said Karamat. “The business events industry has a rich legacy of stepping up and coming together to do good when disasters strike. This is another way of demonstrating how business events can be a catalyst for economic and social transformation.”

Three years ago, the PCMA Foundation created the Industry Relief Fund to unify the business events community to aid members of the industry who were suffering from disasters wherever they may be.

Now, in addition to direct financial  support through the Industry Relief Fund, PCMA will also collaborate with leaders in the affected communities to provide message support through PCMA’s global networks and channels.

About PCMA

PCMA (Professional Convention Management Association) is the world’s largest platform for business events strategists and their business partners, PCMA’s success is driven by a commitment to providing provocative executive level education, face-to-face networking and business intelligence to its global audiance of 7,000 professionals and students. Through its Ascent leadership initiative to promote inclusion and diversity across the business events industry and beyond, PCMA seeks to empower those challenged by gender, sexual orientation, race, ethnicity or disabilities to find success. Headquartered in Chicago, PCMA has 17 chapters throughout the United States, Canada and Mexico with members in more than 40 countries and regional offices in Switzerland and Singapore.