Marriott International, Inc. has signed an agreement with Hainan Qianrui Industrial Development Co., Ltd. to bring the W Hotels brand to Sanya, the popular tourist hub located on China’s southerly island province of Hainan. Located in Sanya Bay, W Sanya is slated to open in the second quarter of 2028.

Nestled on the southern coast of Hainan province, Sanya is known as the “Hawaii of the East” for its tropical flair and picturesque scenery. Conveniently located only four kilometers from Sanya Phoenix International Airport, W Sanya is adjacent to landmarks and attractions such as Tianya Haijiao, Dadonghai Beach, and Phoenix Island.

Designed by Singapore-based architectural firm WATG, W Sanya is an avant-garde 15-storey building with a remarkable and sprawling rooftop terrace. With its interior design led by internationally acclaimed design firm Yabu Pushelberg, the hotel is expected to offer 260 guestrooms and suites, with over half of the rooms featuring uninterrupted ocean views.

W Sanya will also offer:

• an outdoor infinity pool against a skyline backdrop;
• four signature restaurants and bars;
• and approximately 16,500 square feet of multifunctional space for conferences and events.

In addition, the property will include signature W Hotels brand facilities such as the WET® deck and swimming pool, FIT® fitness center, and AWAY® Spa.

“We are thrilled to be working with Hainan Qianrui Industrial Development Co., Ltd. to bring W Hotels to Sanya, Hainan, inviting guests to indulge in the modern charm of the tropical coastal city through a distinct lens of luxury,” said Gavin Yu, chief development officer, Greater China, Marriott International. “We look forward to continuing to expand our luxury portfolio in Greater China in line with our ‘Brand + Destination’ development strategy and align W Hotels with complementary destinations to cater to the ever-evolving luxury global traveler.”

“We are excited to work with Marriott International on this landmark project,” said Mr. Liu Wenjun, chairman of Hainan Qianrui Industrial Development Co., Ltd. “W Hotels is one of the world’s iconic hospitality lifestyle brands. This collaboration is set to breathe new life into Sanya, redefining the innovative luxury experience catering to both visitors and local residents alike.”

Marriott International now operates nearly 70 luxury hotels in Greater China, six of which are in Hainan.