Wyndham rolling out GroupSync Marketplace

i By February 12, 2024 No Comments

Wyndham Hotels and Resorts is rolling out Group360‘s GroupSync™ Marketplace to more than 5,600 of its hotels in the United States this week.

The hospitality company, which has the industry’s largest portfolio of economy and midscale hotels, reports that GroupSync will benefit traditional travel planners – meetings, events, and weddings – as well as travel managers, particularly those in infrastructure-centric fields like construction and logistics, whose crews need to spend weeks if not months on the job, often with as little as 24 hours notice.

GroupSync lets planners and travel managers browse real-time rates and availability at participating hotels and directly book 10 to 50 rooms without needing to contact the hotel or engage in a traditional request-for-proposal (RFP). Meeting space for events can also be booked at hotels when needed and where available.

“We’re always looking for new ways to make it simpler and easier for clients to do business with Wyndham,” said Angie Gadwood, senior vice-president, Global Sales, Wyndham Hotels & Resorts. “Whether it’s a family reunion, a youth sports tournament or a three-month-long bridge repair project – GroupSync makes it simple for groups to find the right hotel at the right price and book on the spot.”

Kemp Gallineau, CEO of Groups360, explained that Wyndham’s portfolio is unique in that it represents key property categories that expand GroupSync’s Instant Booking inventory. “In bringing their U.S. portfolio on board, we’re able to deliver a broader, more robust, more inclusive offering – one that’s better equipped to meet the needs of all travel planners and managers,” he said.

Groups360 and GroupSync are also part of Wyndham’s Wyndham Business Program, which offers a suite of tools and resources to make business travel easier. It caters to small and mid-size business owners, travel advisors, travel buyers, meeting planners and more.

The majority of Wyndham hotels in the United States are expected to be available for instant booking on GroupSync this week with the last remaining hotels expected to go live before the end of the month.